Guy Kawasaki is a renowned technology entrepreneur and author who served as Apple's chief evangelist during the Macintosh era. He later became a venture capitalist and has written numerous bestselling books on innovation, entrepreneurship, and marketing. His work has made him a sought-after speaker and advisor to startups and established companies alike.
11 Books Recommended by Guy Kawasaki
Ranked by popularity across all reading lists on this site

Influence
18 people recommendedThe guiding light for how I conduct businessβand in many ways how I live my life.
Also recommended by: Naval Ravikant, Tobi Lutke, Adam Robinson, Alexis Ohanian, Charlie Munger, Alex Hormozi, Andrew Wilkinson, James Clear, Mark Manson, Max Levchin, Michael Hyatt, Neil Strauss, Noah Kagan, Patrick Oshaughnessy, Ramit Sethi, Samy Kamkar, Scott Adams
Taught me why itβs so hard to come up with a second hit.
Taught me why itβs so hard to come up with a second hit.
Also recommended by: Mark Cuban, Jeff Bezos, Steve Jobs, Drew Houston, Ev Williams, Marc Andreessen, Marc Benioff, Michael Bloomberg, Aaron Levie, Ben Horowitz, Bill Gurley, Caterina Fake, Blake Scholl, Chris Dixon, Max Levchin, Steve Blank, Tim Oreilly

Crossing the Chasm
10 people recommendedrecommended 2xEntrepreneurs should read this book when they are cranking out their 'conservative' sales projections.
Entrepreneurs should read this book when they are cranking out their 'conservative' sales projections.
Also recommended by: Changpeng Zhao, Drew Houston, Ev Williams, Ron Conway, Aaron Levie, Andrew Ng, Bill Gurley, Chris Dixon, Seth Godin
I devoured this book while in college.
Also recommended by: Drew Houston, Ev Williams, Jim Collins, Matt Mullenweg

Future Forward
5 people recommendedrecommended 2xIt's about time that Pat's vision and wisdom sees the light of day.
It's about time that Pat's vision and wisdom sees the light of day.
Also recommended by: Bill Gates, Marc Benioff, Bob Metcalfe, Walter Isaacson
If You Want to Write
recommended 2xPerhaps my favorite book of all time.
Perhaps my favorite book of all time.
Inevitable Illusions
recommended 2xExplains how entrepreneurs confuse themselves.
Explains how entrepreneurs confuse themselves.
The Chicago Manual of Style
The definitive book on how to handle the tweaky issues that come up in writing.
Uncommon Genius
recommended 2xGets into the minds of the 'genius' award winners of the MacArthur Foundation.
Gets into the minds of the 'genius' award winners of the MacArthur Foundation.
Mastering the Dynamics of Innovation
Opened my eyes with evidence and findings about innovation.

