
Brian Armstrong founded Coinbase in 2012 and has built it into one of the world's most influential cryptocurrency platforms. His book selections reflect his focus on building startups, understanding human behavior, and expanding financial access to underserved populations. Armstrong's reading spans business fundamentals, parenting, and microfinance economics.
43 Books Recommended by Brian Armstrong
Ranked by popularity across all reading lists on this site

Atlas Shrugged
23 people recommendedCelebrate the creators in the world (even when they struggle). They may be more valuable than we think.
Also recommended by: Elon Musk, Mark Cuban, Peter Thiel, Steve Jobs, Ev Williams, Ray Dalio, Travis Kalanick, Amelia Boone, Bob Metcalfe, Austen Allred, Blake Scholl, Patrick Bet David, Fred Wilson, Gabby Reece, Joe De Sena, John Carmack, Paul Krugman, Peter Diamandis, Phil Jackson, Rand Paul, Russell Brunson, Shah Rukh Khan

Shoe Dog
21 people recommendedMemoir by the Nike founder and CEO.
Also recommended by: Ankur Warikoo, Gary Vaynerchuk, Eric Jorgenson, Warren Buffett, Bill Gates, Tim Cook, Tobi Lutke, Vlad Tenev, Alexis Ohanian, Bill Gurley, Anthony Pompliano, Austen Allred, Ben Thompson, Blake Randall, Jason Calacanis, Kathryn Minshew, Patrick Oshaughnessy, Ryan Shea, Trung Phan, Derek Sivers

High Output Management
13 people recommendedSurprisingly, I found I was already using many of the management ideas in this book (1:1, OKRs, etc) which is a testament to just how influential this book is.
Also recommended by: Mark Zuckerberg, Larry Ellison, Brian Chesky, Drew Houston, John Doerr, Marc Andreessen, Ron Conway, Tobi Lutke, Ben Horowitz, Justin Kan, Keith Rabois, Sahil Lavingia

The Selfish Gene
13 people recommendedFamous book about how our bodies are vehicles to replicate our genes (even though we occasionally defy them).
Also recommended by: Elon Musk, Ev Williams, Bob Metcalfe, Charlie Munger, David Deutsch, Mark Manson, Matt Ridley, Mr Money Mustache, Nick Szabo, Phil Libin, Tai Lopez, Derek Sivers

Good to Great
12 people recommendedThe scientific method can be applied to business. This book draws powerful lessons from data.
Also recommended by: Sam Ovens, Jeff Bezos, Daniel Ek, Ev Williams, John Doerr, Dave Ramsey, Frank Blake, Jason Calacanis, Max Levchin, Michael Hyatt, Tracy Dinunzio

“Surely You’re Joking, Mr. Feynman!”
11 people recommendedA way to have a happy life. Remain curious and enjoy the journey.
Also recommended by: Naval Ravikant, Mark Zuckerberg, Sergey Brin, Larry Page, Ev Williams, James Clear, Noah Kagan, Peter Attia, Sahil Lavingia, Tim Ferriss

High Growth Handbook
10 people recommended[The author]'s advice has been key for Coinbase as we go through hypergrowth, from hiring executives to improving M&A.
Also recommended by: Ankur Warikoo, Reid Hoffman, Aaron Levie, Alexis Ohanian, Chris Dixon, Kathryn Minshew, Keith Rabois, Max Levchin, Ryan Petersen

Ready Player One
9 people recommendedA compelling picture of how VR might play out.
Also recommended by: Mark Zuckerberg, Astro Teller, Bill Gurley, Austen Allred, Barry Ritholtz, George R R Martin, Jenn Im, Steve Jurvetson

Becoming Steve Jobs
8 people recommendedA biography of the famous Apple CEO. I read the Walter Isaacson biography last year, but found this one slightly better.
Also recommended by: Bill Gates, Jack Dorsey, Marc Andreessen, Ed Catmull, Jim Collins, Keith Rabois, Peter Attia
A really well researched book.
Also recommended by: Mark Cuban, Changpeng Zhao, Jamie Dimon, Arianna Huffington, David Friedberg, Lex Fridman, Mark Manson

The Outsiders
7 people recommendedStories about eight CEOs and how they mastered capital allocation.
Also recommended by: Warren Buffett, Michael Dell, Charlie Munger, Michael Mauboussin, Patrick Oshaughnessy, Sam Hinkie

Made to Stick
7 people recommendedHow to make your message memorable so it will spread.
Also recommended by: Robert Cialdini, Changpeng Zhao, Ev Williams, Andrew Wilkinson, Sahil Lavingia, Derek Sivers
Many major problems, like education and disease, will be totally transformed by this in our lifetimes.
Also recommended by: Jason Silva, Marc Goodman, Mark Manson, Peter Diamandis, Steve Aoki, Stewart Brand

The Network State
7 people recommended[The author] is a visionary, and one of the most original thinkers of our time.
Also recommended by: Naval Ravikant, Balaji Srinivasan, Marc Andreessen, Vitalik Buterin, Balaji S. Srinivasan, Anthony Pompliano

Lying
6 people recommendedHow [to live] life with radical honesty.
Also recommended by: Elon Musk, Vinod Khosla, Aj Jacobs, Tim Ferriss, Derek Sivers
A printed version of some of his essays.
Also recommended by: Ev Williams, Derek Sivers, Keith Rabois, Patrick Oshaughnessy, Ryan Holiday
A framework to simulate how customers experience your product, especially the moments of confusion.
Also recommended by: Ev Williams, Garry Tan, Jeff Atwood, Nick Ganju, Derek Sivers

The Sovereign Individual
6 people recommendedWas really ahead of it's time, a lot of original thinking (some really out there stuff too).
Also recommended by: Naval Ravikant, Peter Thiel, Patrick Oshaughnessy, Ryan Shea, Sahil Lavingia
A worthwhile read for all builders.
Also recommended by: Lloyd Blankfein, Bob Iger, Ali Abdaal, Austen Allred, Ed Zschau
Enjoyed reading [this book].
Also recommended by: Changpeng Zhao, Vinod Khosla, Daniel Kahneman, Keith Rabois
Made me move to Silicon Valley and double down on being a tech entrepreneur.
Also recommended by: Ev Williams, Chris Do, Thomas Frank, Derek Sivers

The 15 Commitments of Conscious Leadership
4 people recommendedDiscusses a way of approaching work where you are curious, eager to learn, and open, instead of focusing on blame, criticism, and commitment to being right.
Also recommended by: Dustin Moskovitz, Justin Kan, Tony Robbins
About enabling leaders in your organization written by the former U.S. Navy Captain of a nuclear submarine.
Also recommended by: David Heinemeier Hansson, Jason Fried, Simon Sinek
Most brands try to do and be too much, but the customer can only remember you for one thing.
Also recommended by: Chase Jarvis, Tim Ferriss, Tristan Harris
Products fail by trying to be all things to all people.
Also recommended by: Jeff Atwood, Marty Cagan
It was entertaining and easy to read, but Iβm struggling to recall many of the lessons from it, which says something.
Also recommended by: Daymond John, Joe De Sena
Was recommended to me by a female executive who suggested all male CEOs read it. It was quite good.
Also recommended by: Whitney Cummings
The Pleasure of Finding Things Out
2 people recommendedA collection of stories from physicist Richard Feynman.
Also recommended by: Larry Page
Many human behaviors and feelings can be explained by evolutionary psychology.
Also recommended by: Neil Strauss
I found the central concept to be pretty helpful, and it changed how we approach a few things at Coinbase.
Also recommended by: Phil Libin
Many people believe simply based on how they grew up, without ever questioning.
Also recommended by: Joe Rogan
A collection of insights about startups strategies.
You can create any life you want, and are not at the effect of your circumstances.

How to Talk So Kids Will Listen & Listen So Kids Will Talk
Really about how to communicate with all people. I found this book quite helpful and it changed how I communicate.
Much of this book was too dense, but it describes what works (and doesnβt work) when giving small loans to people in developing countries.
About building teams, creating clarity in organizations, etc.
Life is better when you only agree do the things you really want to do.
Biography about the general who led the European allied forces in World War II (arguably, saving the free world) who later became president of the United States.
Was a bit out there.
Iβm reading this is as part of getting my private pilotβs license.
Find what youβre good at, and focus there. I didnβt find this book particularly helpful.
About how AI will take peopleβs jobs. I donβt think it argued that successfully.
An interesting book.