Julie Rice co-founded SoulCycle in 2006, transforming the boutique fitness industry with an innovative indoor cycling experience that combined music, community, and motivation. Before SoulCycle, she worked in film and television development. Her curated book selections emphasize emotional intelligence, happiness, and building cultures around shared purpose.
4 Books Recommended by Julie Rice
Ranked by popularity across all reading lists on this site

Start with Why
9 people recommendedrecommended 3xSo important, because people understanding why you do something, not what you are doing, is really what makes or breaks a brand.
So important, because people understanding why you do something, not what you are doing, is really what makes or breaks a brand.
So important, because people understanding why you do something, not what you are doing, is really what makes or breaks a brand.
Also recommended by: Richard Branson, Patrick Bet David, Jim Kwik, Kathryn Minshew, Michael Hyatt, Robert Rodriguez, Tom Bilyeu, Tony Hsieh
Delivering Happiness
7 people recommendedrecommended 3x[At SoulCycle] we’re all big fans of [this book].
[At SoulCycle] we’re all big fans of [this book].
[At SoulCycle] we’re all big fans of [this book].
Also recommended by: Chip Conley, Danny Miranda, Patrick Bet David, Gretchen Rubin, Kevin Rose, Tim Ferriss
Setting the Table
7 people recommendedWe did a lot of reading [this book] at SoulCycle.
Also recommended by: Bill Gurley, Chip Conley, Fred Wilson, Noah Kagan, Patrick Oshaughnessy, Trung Phan
Getting the Love You Want
3 people recommendedrecommended 2xI definitely give people a lot of people [this book].
I definitely give people a lot of people [this book].
Also recommended by: Mark Manson, Whitney Cummings
