Trung Phan is a business and technology writer who examines how markets, industries, and global trade shape modern life. His work spans economic history to contemporary business trends, with a focus on uncovering the overlooked stories behind major industries and financial systems.
41 Books Recommended by Trung Phan
Ranked by popularity across all reading lists on this site

Shoe Dog
21 people recommendedrecommended 2xAbout the Footwear industry.
About the Footwear industry.
Also recommended by: Ankur Warikoo, Gary Vaynerchuk, Eric Jorgenson, Warren Buffett, Bill Gates, Brian Armstrong, Tim Cook, Tobi Lutke, Vlad Tenev, Alexis Ohanian, Bill Gurley, Anthony Pompliano, Austen Allred, Ben Thompson, Blake Randall, Jason Calacanis, Kathryn Minshew, Patrick Oshaughnessy, Ryan Shea, Derek Sivers

Creativity, Inc.
8 people recommendedrecommended 2xAbout the Animation industry.
About the Animation industry.
Also recommended by: Mark Zuckerberg, Alexis Ohanian, Demis Hassabis, Ezra Klein, Jason Calacanis, Michael Mauboussin, Patrick Oshaughnessy

Masters of Doom
7 people recommendedrecommended 2xAbout the PC Gaming industry.
About the PC Gaming industry.
Also recommended by: Elon Musk, Patrick Collison, Tobi Lutke, Alexis Ohanian, Austen Allred, Jeff Atwood
Setting the Table
7 people recommendedrecommended 2xAbout the Restaurants industry.
About the Restaurants industry.
Also recommended by: Bill Gurley, Chip Conley, Fred Wilson, Julie Rice, Noah Kagan, Patrick Oshaughnessy
The Fish That Ate the Whale
6 people recommendedAbout the Bananas industry.
Also recommended by: Eric Jorgenson, Andrew Wilkinson, Jason Calacanis, Patrick Oshaughnessy, Ryan Holiday

The Box
5 people recommendedrecommended 2x[Has] comparable breadth as The Prize in terms of globe-spanning industries.
[Has] comparable breadth as The Prize in terms of globe-spanning industries.
Also recommended by: Bill Gates, Tobi Lutke, Jeff Dean, Derek Sivers

The Goal
5 people recommendedAbout the Operations industry.
Also recommended by: Balaji Srinivasan, Jeff Bezos, Kevin Systrom, Balaji S. Srinivasan

The Prize
4 people recommendedrecommended 2xIf you were to ask me what single business book most changed my perception of the world, it is [this one.]
If you were to ask me what single business book most changed my perception of the world, it is [this one.]
Also recommended by: Bill Gates, Mohnish Pabrai, Patrick Oshaughnessy
About the Venture Capital industry.
About the Venture Capital industry.
Also recommended by: Patrick Collison, Barry Ritholtz, Paul Graham
The Power Broker
4 people recommendedAbout the Urban Planning industry.
Also recommended by: Ryan Holiday, Sam Hinkie, Shane Parrish
About the Private Equity industry.
About the Private Equity industry.
Also recommended by: Chamath Palihapitiya, Jason Calacanis, Keith Rabois
Digital Gold
4 people recommendedrecommended 2xAbout the Bitcoin industry.
About the Bitcoin industry.
Also recommended by: Anthony Pompliano, Barry Silbert, Saagar Enjeti
About the Trading industry.
Also recommended by: Chamath Palihapitiya, Tim Ferriss, Tim Oreilly
The Making of the Atomic Bomb
3 people recommendedrecommended 2xAs good as it gets in describing the development of the nuclear industry.
As good as it gets in describing the development of the nuclear industry.
Also recommended by: Chris Dixon, Lewis Cantley

Hard Landing
3 people recommendedrecommended 2xAbout the Post-deregulation Airlines industry.
About the Post-deregulation Airlines industry.
Also recommended by: John Collison, Patrick Collison
The Reckoning
3 people recommendedrecommended 2xAbout the Auto industry.
About the Auto industry.
Also recommended by: Doris Kearns Goodwin, Ramit Sethi
The Attention Merchants
3 people recommendedrecommended 2xAbout the Digital Ads industry.
About the Digital Ads industry.
Also recommended by: Brianne Kimmel, Tristan Harris
Empires of Light
3 people recommendedrecommended 3xAbout the Electricity industry.
About the Electricity industry.
About the Electricity industry.
Also recommended by: Austen Allred, Chris Dixon
About the Contemporary Art industry.
About the Contemporary Art industry.
Also recommended by: Vinod Khosla, Brianne Kimmel
More Money Than God
2 people recommendedrecommended 2xAbout the Hedge Funds industry.
About the Hedge Funds industry.
Also recommended by: Tim Ferriss
About the Fast-food industry.
About the Fast-food industry.
Also recommended by: Richard Branson
The Alchemy of Air
2 people recommendedrecommended 2xAbout the Chemicals industry.
About the Chemicals industry.
Also recommended by: David Friedberg
Easy Riders Raging Bulls
2 people recommendedAbout the Post-70s Hollywood industry.
Also recommended by: Bj Novak
The House of Morgan
2 people recommendedrecommended 3xAbout the Banking industry.
About the Banking industry.
About the Banking industry.
Also recommended by: Max Levchin
The Master Switch
2 people recommendedAbout the Media Platforms industry.
Also recommended by: Andrew Chen
Junkyard Planet
2 people recommendedrecommended 3xAbout the Trash industry.
About the Trash industry.
About the Trash industry.
Also recommended by: Dan Barreiro
The World for Sale
recommended 2x[Has] comparable breadth as The Prize in terms of globe-spanning industries.
[Has] comparable breadth as The Prize in terms of globe-spanning industries.
Nothing Like It In the World
recommended 2xAbout the Railroads industry.
About the Railroads industry.
Lords of Strategy
recommended 2xAbout the Management consulting industry.
About the Management consulting industry.
The Emperors of Chocolate
recommended 2xAbout the Confectionary industry.
About the Confectionary industry.
The World in a Grain
recommended 2xAbout the Sand industry.
About the Sand industry.
The Elements of Power
recommended 2xAbout the Rare metals industry.
About the Rare metals industry.
The Perfectionists
recommended 2xAbout the Machining industry.
About the Machining industry.
Fire in the Valley
recommended 2xAbout the Early PC industry.
About the Early PC industry.
How Music Got Free
recommended 2xAbout the Digital Music industry.
About the Digital Music industry.
Cable Cowboy
recommended 2xAbout the Cable TV industry.
About the Cable TV industry.
The Big Payback
recommended 2xAbout the Hip-hop industry.
About the Hip-hop industry.